Auê Natural® | Personal care powered by rainforest & green science

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CHAOS

Rainforest-powered. Green science refined.

High-performance personal care designed to adapt to your life.

Not the other way round.

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MEET Auê

(470)

FACE BALM STICK | AMAZONIAN GLOW

£30.00

Hydration • Comfort • Dewy Skin

Dermato Tested • 100% Natural Origin

50g

Key ingredients:

Açaí • Buriti • Olive Squalane

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(210)

BODY BUTTER | RAINFOREST BOOST

£36.00

Energised Skin • Deep Hydration

Silicone-Free • 99.5% Natural Origin

130mL

Key ingredients:

Guaraná • Passion Fruit • Ucuuba

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(390)

SHAMPOO BAR | TROPIC FRESHNESS

£15.00

Gentle Cleanse • Natural Shine

Paraben-Free • 100% Natural Origin

75g

Key ingredients:

Tucumã • Murumuru • Clay Complex

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(360)

CONDITIONER BAR | GLOSS RITUAL

£16.00

Frizz Control • Luminous Shine

Waterless • 100% Natural-Origin

50g

Key ingredients:

Ucuuba • Tucumã • Pracaxi

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FACE BALM STICK | AMAZONIAN GLOW

100% natural origin face balm stick. Dermatologically tested.

Hydra-Repair

AueBioComplex™

With Açaí 2% + Andiroba

+ Buruti + Olive Squalane

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EU + UK GREEN SCIENCE MEETS RAINFOREST WISDOM

SEASONAL, CIRCULAR AND ETHICAL SOURCING

EVERY BAR SOLD = 2 PLASTIC BOTTLES AVOIDED

BACKED BY BIO-BASED SCIENCE AND EXPERTISE

Better than conventional products.

1 SHAMPOO BAR + 1 CONDITIONER BAR
= 4 PLASTIC BOTTLES AVOIDED

30x MORE ACTIVE
INGREDIENTS

99% - 100% NATURAL
FORMULAS

BIOTECH-POWERED
FORMULAS

Made with people, not just promises.

RAINFOREST HAIR DUO | SHAMPOO & CONDITIONER

Search frequently asked questions

Frequently asked questions

Why the name Auê Natural?

Auê (pronounced aw-eh) is Brazilian slang for good chaos: the energy, curiosity and creative movement that sparks transformation. We chose it because beauty is being reinvented, and we believe rainforest science, biotechnology and a new generation of consumers can reshape the industry together.

What does ‘natural’ mean to Auê?

For us, natural means more than ingredient compliance. It means biocompatible formulations made with Amazon rainforest bioactives, European plant-based innovation and carefully selected natural-origin systems designed for both performance and responsibility.

How is Auê different from other beauty and personal care brands?

We combine traceable, standing-forest ingredients sourced with Amazonian communities and European green science to create high-performance personal care. Our concentrated formulas avoid unnecessary water and plastic bottles, while considering health, environmental and social impact from day one. Every product is shaped with communities, scientists, formulators and harvesters—no shortcuts.

Do you test on animals?

No. Auê is cruelty-free and vegan, and follows UK and EU cosmetic regulations.

What age range are Auê products designed for?

Our formulations are designed for teenagers aged 13 and over and adults seeking effective, natural-origin personal care. Always follow each product’s directions and review the ingredient list for individual sensitivities.

Where can I buy Auê products?

You can buy Auê products directly from our website. We will also expand into selected retail partners as we grow.

How can I contact the Auê team?

Email hello@auenatural.com or find us on Instagram and TikTok at @auenaturaluk. We love hearing from our community.

What if my question is not answered here?

Please email hello@auenatural.com. We are a small team, so submitting one enquiry helps us respond more efficiently.

Do you ship internationally?

We currently ship within the UK and Europe and plan to expand global shipping as we grow. Available destinations and delivery charges are shown at checkout.

How long will my order take to arrive?

UK orders typically arrive within two business days. European orders usually take 5–10 business days, depending on the destination. Delivery estimates may vary during busy periods.

How do I track my order?

Once your order ships, you will receive an email containing a tracking link. Select the link to follow your delivery.

Shampoo barDoes the shampoo bar lather?

Yes. The surfactant system creates a creamy, fast-forming lather, usually within 5–10 seconds.

Shampoo barHow long does one shampoo bar last?

One bar lasts for around 60 washes, depending on hair length, washing frequency and how the bar is stored. That is approximately equivalent to two 250 ml shampoo bottles.

Shampoo barIs the shampoo bar suitable for sensitive or colour-treated hair?

The bar is pH-balanced and designed to be colour-safe. If your scalp is particularly sensitive, review the full ingredient list and patch test before regular use.

Shampoo barIs the shampoo bar natural?

It combines seasonal Amazonian oils and butters with plant-based surfactants and other traceable natural-origin ingredients. See the product page for the complete ingredient list and natural-origin information.

Shampoo barHow should I store the shampoo bar?

Keep the bar dry between uses and away from standing water. A well-drained soap dish or bar holder helps preserve its shape and extend its life.

Shampoo barWhich hair types is the shampoo bar suitable for?

It is particularly suited to normal-to-oily scalps or anyone seeking effective cleansing, oil balance and a fresh scalp feel. Follow with the conditioner bar if your hair is dry, curly or textured.

Conditioner barHow do I use the conditioner bar?

Glide the bar across clean, wet hair, concentrating on the mid-lengths and ends. Massage through the hair, leave for around two minutes and rinse.

Conditioner barHow often should I use the conditioner bar?

Use it after every wash if your hair is dry or prone to frizz. For other hair types, two or three times per week may be enough.

Conditioner barHow is it different from a conventional conditioner?

Our bar is waterless, silicone-free and plastic-free. It combines Amazonian oils and butters with a plant-based conditioning agent in a concentrated solid format.

Conditioner barDoes the conditioner bar help with frizz?

Pracaxi oil, tucumã and ucuuba butters work with the plant-derived conditioning system to improve combability, smooth the hair and reduce the appearance of frizz.

Conditioner barHow long does one conditioner bar last?

It typically lasts for around 60 uses, depending on hair length, frequency of use and storage. Keep it dry between uses to help it last longer.

Conditioner barWhich hair types is the conditioner bar suitable for?

It is ideal for normal-to-dry, frizzy, textured or wavy hair, and for anyone seeking softness, slip and lightweight nourishment.

Face balm stickHow do I apply the face balm stick?

Swipe the stick directly over a clean face and neck, then blend with your fingertips. Use morning and evening, or whenever your skin needs additional nourishment.

Face balm stickWhat are the benefits of the face balm?

The waterless balm helps moisturise, soothe and protect skin from environmental stress. It combines camu camu, açaí, buriti and murumuru with olive squalane in a concentrated stick.

Face balm stickHow long does the face balm stick last?

With daily use, it typically lasts for 6–8 weeks, depending on how much you apply and how often you reapply.

Face balm stickWhat makes it different from other face balms?

It is a 100% natural-origin, waterless face balm containing a high concentration of rainforest ingredients in a travel-friendly, plastic-free paper stick. It is also dermatologically tested.

Face balm stickIs the face balm tested on animals?

No. Auê does not test products on animals and follows UK and EU cosmetic regulations.

Face balm stickIs the face balm suitable for sensitive skin?

It is dermatologically tested and suitable for sensitive skin. The lightweight formula is also designed for dry, combination and normal skin. Review the full ingredient list if you have known sensitivities.

Body butterWhy is the body butter a cream rather than a bar?

Body skin benefits from rich moisture that spreads easily. The cream format delivers Amazonian oils, butters and plant-based actives in a smooth texture that absorbs quickly.

Body butterWhat are the daily benefits of the body butter?

It helps maintain hydration and leaves skin feeling soft, nourished and naturally radiant. Ucuuba, passion fruit oil, tucumã and guaraná support the rich, energising skin feel.

Body butterIs the body butter suitable for sensitive skin?

The formula uses a natural-origin fragrance with no declarable allergens at its intended dosage. If your skin is sensitive, review the full ingredient list and patch test before wider use.

Body butterDoes the body butter feel oily or sticky?

No. It is designed to feel rich and nourishing while absorbing quickly, without leaving an excessively oily or sticky finish.

Body butterHow long does one body butter last?

With daily use, it typically lasts for around 4–5 weeks, depending on how generously and how often you apply it.

Body butterWhat makes the body butter more sustainable?

It prioritises natural-origin, rainforest-sourced ingredients and comes in recyclable aluminium packaging rather than a conventional plastic jar. Seasonal sourcing supports standing-forest value chains and the communities connected to them.

Which ingredients do Auê products avoid?

Our formulas are designed without parabens, silicones, phthalates, microplastics, PEGs, synthetic fragrances, formaldehyde-releasing preservatives, mineral oils or petrochemical polymers. Check each product page for its complete INCI list.

Are Auê products fragrance-free?

No. We do not use synthetic fragrance, but our products do have scents created with carefully selected natural-origin aromatic compounds. See each product page for fragrance and allergen information.

Are natural ingredients always a replacement for synthetic actives such as retinol?

Not always. Nature offers powerful bioactives, while some synthetic ingredients serve specific clinical purposes. We select ingredients for safety, performance, compatibility and formulation need. For individual concerns, consult a qualified healthcare professional.

Why is my discount code not working?

The code may have expired, may not apply to the products in your basket or may not be combinable with another promotion. Check the code’s terms and spelling before trying again.

How do I cancel my order?

If your order has not shipped, contact us at hello@auenatural.com as soon as possible. We will do our best to cancel it, but cancellation cannot be guaranteed once processing has begun.

What is an Auê subscription?

A subscription lets you receive selected Auê products regularly at a discounted price without placing a new order each time.

How do I change or cancel my subscription?

You can update or cancel your subscription through your customer account dashboard. Make any change before your next billing date.

Can I add or skip products in my subscription?

Yes. You can add products or skip an upcoming delivery through your subscription account whenever needed.

What are the subscription renewal terms?

Subscriptions renew automatically. You can modify or cancel before your next billing date through your customer account.

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OWN YOUR
CHAOS

Featured products

Upgrade your personal care routine. Rainforest-powered. No compromise.

FACE BALM STICK | AMAZONIAN GLOW

BODY BUTTER | RAINFOREST BOOST

SHAMPOO BAR | TROPIC FRESHNESS

CONDITIONER BAR | GLOSS RITUAL

Better than conventional products.

Made with people, not just promises.

Customers are saying

Frequently asked questions

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Cart 0

Sorry, looks like we don't have enough of this product.

OWN YOUR CHAOS

Featured products

Upgrade your personal care routine. Rainforest-powered. No compromise.

FACE BALM STICK | AMAZONIAN GLOW

BODY BUTTER | RAINFOREST BOOST

SHAMPOO BAR | TROPIC FRESHNESS

CONDITIONER BAR | GLOSS RITUAL

Better than conventional products.

Made with people, not just promises.

Customers are saying

OWN YOUR
CHAOS